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The Squarespace SEO Plugin Review

For years the question has been, is there a SEO plugin for Squarespace? Now the question is, is it worth it?

Let’s take a look.

Here’s the free version.

SEOSpace is a comprehensive SEO plugin designed specifically for Squarespace users. People are calling it the Yoast for Squarespace. It offers a range of features to help you optimize your website's search engine performance. Here's a more detailed breakdown of the key features and benefits of using SEOSpace:

1. Dashboard: After installing the SEOSpace Chrome extension, you'll have access to a user-friendly dashboard where you can manage your website scans and view the results. The dashboard allows you to add multiple websites and track their SEO performance.

2. Google Search Console Integration: Connecting your Squarespace site to Google Search Console is essential for accurate search analytics. SEOSpace uses this data to provide you with a list of recommended pages to scan, helping you prioritize your efforts and focus on the most important pages.

3. Basic Scan: Running a basic scan on a page will give you an overall SEO rating and a detailed breakdown of suggestions for improvement. These suggestions cover various aspects of on-page SEO, such as:

- Broken link detection: SEOSpace identifies broken links on your website, allowing you to fix them and improve your site's SEO and user experience.

- Link behavior analysis: The plugin checks if links are set to open in a new tab and provides recommendations accordingly.

- Image optimization: SEOSpace identifies images larger than 250 kilobytes, allowing you to optimize and re-upload them for better site performance.

- Alt tags and meta description analysis: The plugin checks for the presence of alt tags on images and provides recommendations for meta description length.

4. Premium Suggestions: Upgrading your SEOSpace subscription plan unlocks additional features, such as keyword volume analysis and suggested keywords. These premium suggestions can help you further optimize your content and improve your search engine rankings.

5. Easy Navigation: SEOSpace allows you to quickly navigate to any issues found during the scan, making it easy to locate and fix problems on your website.

6. Compatibility: SEOSpace is designed specifically for Squarespace websites, ensuring seamless integration and accurate analysis of your site's SEO performance.

7. Ongoing SEO Maintenance: SEOSpace helps you stay on top of your website's SEO by providing regular scans and actionable insights. This ongoing maintenance is crucial for maintaining and improving your search engine rankings.

What else is there?

The best option for this kind of plugin is the Headline Studio Chrome Extension from Coschedule. What it does is give you suggestions for improving your headlines which is key for SEO. There’s also a built-in SEO score which rates the following:

  • keyword quality

  • keyword density

  • average monthly searches

  • search competition

  • keyword trend

Don’t forget Google Search console

If you haven’t already connected Google Search Console to your site, that should be the first thing. External tools often sync with Search Console to get the most accurate search analytics.

SEO Audit Tools for Squarespace

The good news is you’re not completely out of luck. Platform agnostic tools like SEMRush and SurferSEO will give you feedback about how to optimize your content and improve your rankings.

The reason these tools are superior is because they don’t just analyze the content on your site, they also evaluate competitors and advise you based on what it sees in the SERP (search engine results page). Here’s a quick overview on what they are and how to use them.

What is SEMRush?

Semrush is an SEO tool that does your keyword research, tracks the keyword strategy your competition uses, runs an SEO audit of your blog, looks for backlinking opportunities, and lots more. Internet marketers all over the world trust Semrush. It is also used by a number of businesses, big and small. Source.

How to use SEMRush to optimize your Squarespace site

  1. Keyword research

  2. Competitor research

  3. Content Audit

  4. Backlink Opportunities

  5. SEO Audit (click here to learn how to do an SEO Audit)

What is SURFER SEO?

Surfer SEO is a cloud-based on-page optimization tool that allows you to analyze and compare your own pages against what currently ranks in the SERPs.

Instead of trying to guess what Google likes to rank, this tool offers you a data-driven analysis of exactly what’s missing from your page.

This includes factors like LSI/NLP/TF-IDF keywords, Meta tags, images, and structural elements like Hx tags.

These tools should get you on your way. Any questions leave them below in the comments.